Collection: Supplements

Total Body Health™ for Dogs

Achieve Total Body Health™ for your beloved canine companion with our original and proprietary blend of pure, whole-food ingredients. This carefully crafted formula is designed to ensure your dog's health and longevity and has been delivering maximum nutrition for over 25 years.

Dogs, just like us, can only reach their genetic potential if their diet delivers maximum nutrition. Most commercial dog foods cannot achieve this lofty goal because they are not formulated to do so. What’s more, no one dog food can meet every dog’s individual needs. To enjoy robust health, your dog should receive a high-quality vitamin/mineral supplement alongside essential fatty acids, digestive enzymes, and other nutrients. Canine Complete™ accomplishes these goals with one easy-to-use complete supplement.

Our commitment to quality sets us apart. Canine Complete™ is free from fillers, synthetics, GMOs, and artificial flavorings, ensuring your dog receives only the best. The formula is easily digestible, maximizing nutrient absorption for optimal results. Suitable for dogs of all ages, Canine Complete™ caters to the unique needs of your furry companion throughout their life stages.

Results You Can See In Just a Few Weeks!

Prepare to witness remarkable transformations in your pet's well-being. Within just a few weeks of incorporating Canine Complete™ into their daily routine, most owners notice a notable improvement in their dog's appearance. The skin and coat undergo a stunning transformation, becoming thick, lustrous, and healthy. Allergy symptoms may diminish, and common issues like face-rubbing, chewing, dandruff, and scratching often subside.

Beyond the visible changes, Canine Complete™ works its magic internally. By regulating normal immune function and combating harmful free radicals, it supports your dog's overall health from within. Your dog will enjoy improved digestive function and enhanced cell, tissue, and organ performance, contributing to their long-term vitality and well-being.

Don't settle for mediocrity—give your furry friend the exceptional care they deserve with Canine Complete™!

Experience the transformative power of Canine Complete™ and unlock your dog's true genetic potential. Invest in their total body health and witness incredible results for yourself!

Joint Mobility™ GLM for All-In-One Joint Support

As our pets grow older, proper nutrition becomes more important than ever in maintaining health, longevity, and well-being.

Reduced mobility and “slow to get up” might be the first signs that your pet is showing discomfort associated with aging and strenuous exertion or hard work. Wholistic Joint Mobility GLM™ is an all-in-one, organic, human-grade, joint support supplement that provides your pet with concentrated joint and cartilage support and protection in addition to other important components—all in one tasty, easy-to-give formula that dogs just love!

Wholistic Joint Mobility GLM™ delivers the key nutraceuticals needed to support hip and joints.

Because older dogs usually need total body support™ along with joint support, Wholistic Joint Mobility GLM™ also contains additional whole, organic, raw ingredients that provide a concentrated blend of supportive components—Skin and Coat health, digestive health, gut health, and more! The pharmaceutical-grade glucosamine, chondroitin, and MSM, key nutraceuticals that are especially important in older dogs, or in any working dog or large breed subject to joint stress, makes an extremely effective comprehensive joint formula that supports every aspect of an aging pet.

Wholistic Joint Mobility GLM™ delivers Total Body Support™ with powerful benefits and support for:

• The young, active dog
• The dog starting to become a little slower at daily tasks
• The hard-working and performance dogs
• Large breed dogs prone to hip and joint issues.

Made with only the highest quality, human-grade, and certified organic ingredients, Wholistic Joint Mobility GLM™ is based on a unique blend of pure, premium ingredients including:

• Green Lipped Mussel: Rich in glucosamine, glycosaminoglycans (GAGs), and hyaluronic acid, all of which contribute to the viscosity of the synovial fluid.
• Glucosamine: A natural building block of cartilage that is used in the rebuilding process
• MSM: Helps maintain normal, healthy connective tissue in joints; helps control symptoms of joint discomfort
• Patented Ester C®: The most effective, Body–Ready™ form of Vitamin C, which research has shown to be a necessary and vital component of cartilage formation; powerful antioxidant.
• Digest All Plus™ enzyme complex: aids in maintaining normal, healthy digestive health.

What are green-lipped Mussels?

Green-Lipped Mussels are shellfish native to New Zealand. They get their name from the brownish, green color around the lips of their shells and are the largest species of mussels.

Miracle on the half shell
Research has shown that green-lipped mussels (Perna canaliculus) to be exceptionally beneficial for dogs needing targeted hip and joint support.
Harvested in the pristine waters of New Zealand, this is the only mussel species containing a unique blend of nutrients known to promote joint health and mobility.
Perna mussels are rich in glucosamine, glycosaminoglycans (GAGs), hyaluronic acid, and chondroitin sulfate, all of which contribute to the viscosity of the synovial fluid and help joint lubrication. These highly shellfish also contain valuable Omega-3 fatty acids, which help promote joint comfort, plus additional components to help maintain proper joint function.

Our green-lipped mussels are cold-opened and freeze-dried at low temperatures to ensure optimized levels of bioactivity.

Digest-All Plus™ for healthy digestion & nutrition

Every living organism depends on enzymes for survival.

In nature, wild animals continually replenish digestive enzymes through the ingestion of freshly killed prey. When enzymes are not present in the right amount, your pet may be unable to properly digest their food, which could effectively rob them of valuable nutrients. Eventually, your pet may become enzyme-deficient and vulnerable to disease. The lack of digestive enzymes may eventually cause nutritional, digestive, and immune-related problems that can lead to severe disease states. Not surprisingly, glands and major organs suffer most from enzyme deficiency.

Of the three major classes of enzymes, digestive enzymes are responsible for breaking down food into its constituent nutrients for the body to utilize. Different enzymes break down different foods. When enzyme stores are low, it is harder for the digestive system to break down fats, protein, and carbohydrates. Poor digestion can cause pets to suffer from constipation, diarrhea, flatulence, and more. Wholistic Digest-All Plus™ is a unique enzyme blend of pure, freeze-dried, plant, and plant-based enzymes with added maximum concentrations of prebiotics and probiotics. Formulated for maximum digestive support!

An Advanced Formula with Proven Results

Digest-All Plus™ contains a concentrated and potent blend of digestive enzymes, prebiotics, and probiotics that support a healthy balance of normal gut flora. Human-grade, plant-based, and non-GMO enzymes with added prebiotics and probiotics within Digest-All Plus™ help your pet unlock valuable nutrients in their food. This all leads to an optimally functioning and balanced digestive system.

Ensure Long Term Health for Your Pet

When foods are not properly digested, the nutrients that your pet would have obtained are not fully absorbed. By replenishing your pet’s enzymes at every feeding, your pet may avoid potential long-term health problems while unlocking valuable nutrients in both their food and other added supplements.

Wild Salmon Oil for skin, coat & heart health

Your pet is a member of the family, and you’re continually striving to provide the best possible nutrition. However, a typical diet may not constain all the essential fatty acids your pet needs for optimal health. Research shows that most pets are usually deficient in EFA’s. A high quality, single-source fish oil, rich in essential fatty acids, can make all the difference to your pet’s continued health and well-being.

Wholistic Wild Salmon Oil is the finest grade of human-grade, wild, deep-sea salmon oil. Derived from wild, free-swimming Alaskan salmon caught directly from the ocean, there is no other substitute. Unlike farm-raised salmon, wild salmon are not subject to the possible pollution or contamination often found in commercial farming streams, penned ocean cages, or other closed communities.

Cold-processed body oils are captured through a patented cold-processing method designed to ensure purity and freshness. Enhanced with pure, natural Vitamin E!

What is Omega-3?

Omega-3 is a polyunsaturated fat that is liquid at room temperature. Fat is an essential part of any diet, yet not all fats are the same. Saturated fats, such as those found in meats, are “bad” for health. Unsaturated fats, such as those found in fish, are “good.” Omega-3 and Omega-6 fatty acids are both “good” polyunsaturated fats. Salmon oil delivers Omega-3 fatty acids in the body-ready form of DHA and EPA (docosahexaenoic acid and eicosapentaenoic acid). Essential to life and good health, Omega-3 fatty acids help protect your pet. These essential fatty acids are key to good health but cannot be manufactured by the body. Omega-3 must be obtained from the diet.

Your Pet’s Health Is In the Balance

• Omega-3 and Omega-6 both work together to promote health. Maintaining an appropriate balance is important.
• Omega-3s, primarily found in fish oils, help support normal cardiovascular function.
• Omega-6s support healthy, supple skin. An ideal balance between Omega-6 and Omega-3 is approximately 5:1 or lower

However, the high consumption of saturated fats in modern diets can boost the ratio as high as 30:1. This improper balance may lead to serious health issues. In addition, essential fatty acids found in plant oils must be broken down to become available for metabolism. This breakdown process can sap as much as 80 percent of the essential fatty acids. In some cases, pets may not be able to convert plant fatty acids into the DHA and EPA they need.

That’s why feeding a high quality fish oil with “body-ready” essential fatty acids such as Wild, Deep Sea, Salmon Oil™ can make a significant difference in your pet’s health.

**Due to a low catch in wild Salmon, we are temporarily discontinuing 32-ounce sizes. We believe in only providing the very best wild salmon oil to our customers. We will not compromise our quality and hope you will understand. We are hopeful for a better fishing season and to reinstate these sizes in the future.

Please note that changes in color from bottle to bottle are perfectly normal. Our oil is sourced exclusively from wild-caught salmon and the color may vary depending on where and what type of food the fish were feeding on before being caught.

Run Free™ for Targeted Joint Support

Our pets’ bodies are designed to be active and agile. But as time takes its toll on a pet’s skeletal system, our pets can begin to “slow down” and show signs of aging.

Joints are constantly undergoing normal remodeling through a process of “wear and repair.” It is the damage to the cartilage matrix that allows elbows, hips, and other joints to become weak and to lose elasticity.

Wholistic Run Free™ is a synergistic blend of proven nutraceuticals and antioxidants to help combat this process and provide superior joint support and comfort for healthy hips and joints.

Give your pet a new lease on life and see your pet Run Free™!

A Powerful, Triple Blend of Nutraceuticals

• Glucosamine is a natural building block of cartilage that can help to prevent cartilage degeneration. Glucosamine also influences the production of hyaluronic acid, the main constituent of synovial fluid, the lubricating liquid between joints that allows bones to move smoothly past each other.
• Chondroitin sulfate helps protect joints by inhibiting the degradative enzymes that destroy articular (joint) cartilage. Without inhibiting the growth of new blood vessels in the joints, calcification occurs, and the body becomes unable to heal damaged joint tissues. Chondroitin decreases the degradation of cartilage as glucosamine rebuilds it.
• MSM (methylsulfonylmethane), a natural source of dietary sulfur, is critical to maintaining the connective tissue’s elasticity and flexibility in joints.

Our shark cartilage comes from New Zealand. We do not source any of our shark cartilage from any illegal fishing methods to which we, ourselves, strongly object. Please don't worry- our shark cartilage is obtained from legalized fishing methods, where it is processed from the remains of edible fish. Fish export license No. 167 and fish processing premises license No. ph35 and ph528 which show that the company adheres strictly to the standards laid down by the Fish Exporting Licensing Regulations of 1982 and the Fish Export Premises Regulations of 1995.

Colostrum Represents Nature’s Complete Package

Colostrum is fondly known as "Mother's First Milk" because it is the very first substance that the newborn receives before the production of "milk". Colostrum is loaded with all the benefits necessary to sustain life and, furthermore, contains the Mother's antibodies that help protect the helpless newborn from the environment's assault. Without Mother's antibodies to protect the newborn from pathogens, the newborn would quickly succumb.

Colostrum Powder is an extremely concentrated powdered form of bovine colostrum and is the first choice in providing your pet with passive immunity (immunoglobulins IgA, IgM, IgG, lactoferrin) during times of stress, illness, and/or periods of recovery or for general immune function support.

• A 100% pure form of “mother’s first milk”, just better!
• Freshly collected, concentrated, and tested for guaranteed immunoglobulin levels
• Pure bovine colostrum in every 1/4 teaspoon
• Collected from strictly controlled US-origin dairy herds that are fed diets free of meat by-products, hormones, antibiotics, and pesticides
• Processed in USDA licensed & inspected human food processing plants
• Ethically collected from hours 12-24
• Pasteurized
• It is especially useful during times of increased stress and periods of normal recovery and/or general immune function support

Immune Boost Ester C® for Immune Support

Wholistic Ester C® is a patented, non-acidic, Body-Ready® form of Vitamin C that is easily absorbed for maximum effectiveness over other forms of Vitamin C.

Dogs do produce some Vitamin C, but not nearly the amount that may be necessary for peak health. Under periods of elevated stress, Vitamin C is rapidly depleted.

Wholistic Immune Boost Ester-C® helps support a strong immune system, healthy joints, and optimum health for your pet!

Ester C® is a registered trademark, US patent #4,822,816.

WholeBiotics™ for Digestive Support

Wholistic WholeBiotics™ is a blend of nine beneficial strains of probiotics to help support a healthy GI tract and immune system.

Formulated with pure, plant-based probiotics without any fillers and packed with a potent 10 billion colony-forming units (CFU) per gram, WholeBiotics™ is designed to support your pet's gut health and overall well-being.

Probiotics are beneficial microorganisms that live in your pet's gut and aid in digestion, nutrient absorption, and immune system function. However, factors such as stress, poor diet, antibiotics, and aging can disrupt the balance of good bacteria in your pet's gut, leading to digestive issues, allergies, and a weakened immune system.

WholeBiotics™ contains a carefully selected combination of probiotic strains proven to support digestive and immune health in your pet. With a potent 10 billion CFU/g, WholeBiotics™ delivers a high concentration of beneficial bacteria to help restore balance to your pet's gut microbiome.

WholeBiotics™ many benefits, including:

• Improved digestion and nutrient absorption: Probiotics help break down food and aid in absorbing nutrients, making it easier for your pet to digest and get the most out of their food.

• Reduced gastrointestinal upset: Probiotics can help reduce diarrhea, constipation, and other gastrointestinal issues by restoring balance to the gut microbiome.

• Enhanced immune function: A healthy gut microbiome is essential for a strong immune system, and probiotics can help improve immune function in your pet.

• Increased energy and vitality: When your pet's digestive system is working properly, they will have more energy and feel better overall.

We understand that your pet's health is important to you, which is why we've created a probiotic blend that is pure, potent, and effective.

WholeCran Intense™ for Antioxidant Support

A premium certified organic product for gentle, natural support of a healthy urinary tract.

This is a pure, freeze-dried, whole-fruit powder and not a diluted extract! All-natural, Wholistic WholeCran Intense™ comes from whole, dried cranberries grown in certified organic cranberry bogs!

The natural properties of cranberries help to support a healthy urinary tract. Loaded with antioxidants, flavonoids, and proanthocynidins, cranberries can also help support healthy teeth and gums. And that means bad breath disappears!

No fillers, no sugar, no artificial ingredients or additives of any kind! Wholistic WholeCran Intense™ is so good naturally that we just wouldn’t add anything else to it!

Cranberries: A Super Fruit for All Seasons

Like humans, dogs and cats are prone to UTI’s, a painful infection taking place anywhere along the urinary tract, including the kidneys and bladder. Research has shown that cranberries can lower the pH in the urine, making it more acidic and also help reduce bacteria from attaching to the lining of the tract. This action makes it a hostile environment for pH sensitive bacteria to live.

Likewise, cranberries may help your pup maintain good dental health. Bad breath is just the beginning. Unless you are lucky enough to have a tooth brushing canine, food particles and bacteria can collect along the gum line, creating plaque that will form into tartar.

Research at the University of Rochester School of Medicine found that pure cranberries make it difficult for the bacteria that causes cavities to cling to tooth surfaces. Bacteria utilize specific enzymes (glucosyltransferases) to build dental plaque piece by piece. Cranberries help reduce bacteria from forming plaque by inhibiting those enzymes, which halts the accumulation of additional bacteria.

Daily Digestive Soft Chews for healthy digestion & nutrition

Daily Digestive Soft Chews (formerly Digest-All Plus™ Soft Chews) is the same enzyme formula as Wholistic Digest-All Plus™, but now in a convenient soft chew!

Every living organism depends on enzymes for survival.

In nature, wild animals are continually replenishing digestive enzymes through the ingestion of freshly-killed prey. When enzymes are not present in the right amount, your pet may be unable to properly digest their food, which could effectively rob them of valuable nutrients. Eventually, your pet may become enzyme-deficient and vulnerable to disease. The lack of digestive enzymes may eventually cause nutritional, digestive, and immune-related problems that can lead to severe disease states. Not surprisingly, glands and major organs suffer most from enzyme deficiency.

Of the three major classes of enzymes, digestive enzymes are responsible for breaking down food into its constituent nutrients for the body to utilize. Different enzymes break down different foods. When enzyme stores are low, it is harder for the digestive system to break down fats, protein, and carbohydrates. Poor digestion can cause pets to suffer from constipation, diarrhea, flatulence and more. Daily Digestive Soft Chews is a unique enzyme blend of pure, freeze-dried, plant and plant-based enzymes with added maximum concentrations of prebiotics and probiotics. Formulated for maximum digestive support!

An Advanced Formula with Proven Results

Daily Digestive Soft Chews contains a concentrated and potent blend of digestive enzymes, prebiotics, and probiotics that support a healthy balance of normal gut flora. Human-grade, plant-based, and non-GMO enzymes with added prebiotics and probiotics within Daily Digestive Soft Chews, help your pet unlock valuable nutrients in their food; This all leads to an optimally functioning and balanced digestive system.

Ensure Long Term Health for Your Pet

When foods are not properly digested, the nutrients that your pet would have obtained are not fully absorbed. By replenishing your pet’s enzymes at every feeding, your pet may avoid potential long-term health problems while unlocking valuable nutrients in both their food and other added supplements.

Diatomaceous Earth for Mineral Support

Composed of the fossilized remains of microscopic seashells called diatoms, this safe, non-chemical alternative to chemical dewormers works by mechanically destroying parasites.

There are many differences in the quality ofDE

First, you must ensure the product is food-grade and certified by the FDA. Many companies will simply put "food-grade" on their label even though it is not (much like the word "organic" or "natural"). Customers need to understand where they are buying from and should be buying from a reputable, FDA-certified company. There are hundreds of deposits in the US, of which only four are FDA certified to be food-grade.

Our DE is from freshwater deposits

DE from saltwater is less effective than freshwater diatoms; Their shell is less fragile. Also, diatoms from saltwater contain many more species of diatoms and sediment, leading to a less effective product.

Clay and sediments effects on DE

Our DE is analyzed to have less clay and sediment than other food-gradeDE, which makes them less effective. This clay and sediment clog the pores of the diatoms. Clean, open pores are critical to DE working effectively. With that being said, our DE is truly a pure, more effective product.

Total Body Health™ for Cats

A proprietary blend of pure, whole-food ingredients meant to ensure the health and longevity of your cat.

Cats, just like us, can only reach their genetic potential if their diet delivers maximum nutrition. Most commercial cat foods cannot achieve this lofty goal because they are not formulated to do so. What's more, no one cat food can meet every cat's individual needs. To enjoy robust health, your cat should receive a high-quality vitamin/mineral supplement alongside essential fatty acids, digestive enzymes, and other nutrients. Wholistic Feline Complete™ accomplishes these goals with one easy-to-use-complete supplement.

• No Fillers, Synthetics, GMOs, or Artificial Flavorings
• Easily digestible for maximum nutrient absorption
• High Quality and Purity
• Great for cats of all ages

Results You Can See In Just a Few Weeks

The benefits of giving your pet Wholistic Feline Complete™ can be profound. Most owners notice a distinct improvement in their pet's appearance after just a few weeks of feeding. The skin and coat are usually the first indicators of what is happening inside. You will soon see the development of a thick, lustrous coat along with supple, healthy skin. Symptoms indicative of allergies may begin to lessen, as well as telltale signs like face-rubbing, feet and tail chewing, dandruff, and scratching. What you won't see is all the good that is truly happening inside. Wholistic Feline Complete™ helps regulate normal immune function as well as helps eliminate damaging free radicals. Your cat will also enjoy normal digestive function alongside normal cell, tissue, and organ function.

Wholistic Feline Complete™ is designed for your pet’s long-term health.

Heavenly Herbal™ Pet Shampoo for Skin & Coat Support

The absolute best and safest way to clean your pet!

Heavenly Herbal™ is a mild, non-toxic concentrate formulated with your pet's health and well-being in mind. Unlike conventional, chemical-laden shampoos that strip away natural oils, Heavenly Herbal's™ blend of essential oils keeps your pet's skin hydrated and coat shiny between washes.

Use in the bath

Unlike conventional shampoos that are diluted with water, Heavenly Herbal™ is a concentrated blend of essential oils, specially formulated by nature itself.
With every use, the power of undiluted goodness cleanses, soothes, and nurtures your pets skin and coat, making bath time a breeze while stretching your bottle to last even longer.

Use on-the-go

Heavenly Herbal™ provides a sustainable and travel-friendly solution, offering a gentle cleansing touch whenever and wherever your furry friend needs it. All you need is a wash cloth, some water from a water bottle and a dime size drop of shampoo!

BONUS! It smells lovely!

“Works and Smells GREAT WOW. What a Great Smelling effective shampoo. I absolutely LOVE IT and so does my Boy. so many complements on his coat and great smell. Thanks for keeping my pup clean and happy without using crappy chemicals. Love your shampoo and well most all your products. Thanks again [definitely] worth the $.” ★★★★★ - Kay

Heavenly Herbal™ Pet Shampoo is a concentrate and can be used as is or water can be added to liking.

Krill Oil for Antioxidant Support

100% pure omega-3 krill oil from the pristine waters of Antarctica.

Contains high levels of powerful antioxidants including Vitamin A and E, and naturally occurring astaxanthin. Antioxidants like astaxanthin have been shown to aid in the elimination of harmful molecules called “free radicals.”

Astaxanthin serves as one of the most powerful antioxidants that can be absorbed by the body. The body requires antioxidants to help bring balance, and help heal damaged cellular structures. Antioxidants fight the process of oxidation, which leads to cellular breakdown over time.

Astaxanthin is unique in that it is highly bioavailable throughout the body. The skin, muscles, ligaments, eyes, nervous system, cardiovascular system, and internal organs can all reap the benefits of Astaxanthin.

Friend of the Sea strives to make sustainability a reality, involving more and more key players in the project. Friend of the Sea leads fisheries which join the certification program to adopt selective fishing methods, reduce ecosystem impact and manage within maximum sustainable yield. The certification also ensures high-quality standards in terms of energy efficiency and social accountability.

Wholistic Spirulina for Antioxidant Support

Wholistic Spirulina™ is a nutrient dense fresh water algae with naturally occurring vitamins, minerals, amino acids, and antioxidants. A great addition to any diet.

Our organic spirulina is a completely all-natural, highly nutritious microscopic fresh-water plant containing over 100 nutrients. It has the most remarkable concentration of nutrients known in any food, plant, grain or herb. It is the most abundant protein food source with over 60% all-digestible vegetable protein (3-4 times higher than pork, beef or fish). Spirulina also contains the highest concentration of beta-carotene, vitamin B-12, iron, trace minerals, and the rare essential fatty acid, GLA.

Flaxseed Oil for Skin & Coat Support

The highest quality, cold-pressed flaxseed oil for beautifully healthy skin & coat.

Wholistic Flax Seed Oil™ is a rich source of both Omega-3 and Omega-6 fatty acids. Good health is dependent on EFA’s for normal cell functioning and to produce hormone-like substances necessary for energy metabolism and cardiovascular and immune health.

Wholistic Flax Seed Oil™ is rich in lignans, a type of phytoestrogen